Job Description

 Digital Production Coordinator

Working Days & Timings:

Monday to Friday, 8:30 a.m. – 5:00 p.m. (8 net working hours per day, excluding a 30-minute break; total 40 working hours per week). Some flexibility for events outside standard working hours may be required.

Contract Type: 1 year (Extendable)

Location: Islamabad

Starting Salary: Rs. 202,487/- Gross Per Month

Reports To:

The position reports to the Senior Communication Officer.

Organizational Context:

This role supports USEFP's mission to foster mutual understanding between the people of Pakistan and the people of the United States through educational and cultural exchange, public diplomacy, and digital and in-person engagement in areas of strategic priority.

Job Purpose:

The Digital Production Coordinator produces high-quality visual and multimedia content (graphics, photo, video, and audio) for USEFP and EducationUSA Pakistan, and helps grow the reach and engagement of USEFP’s digital channels. The role plans and creates content that conveys USEFP’s messages clearly and accurately to the public, applicants, alumni, and partners, online, at events, and through media partners.

Key Responsibilities:

1. Content Production: Plan, design, and produce graphics, infographics, short-form video, and other multimedia content for USEFP platforms, in line with branding.

2. Event Coverage: Cover events, workshops, and webinars on photo and video, including on-camera interviews with grantees, alumni, partners, and officials.

3. Platform Content and Series: Develop platform-specific formats and recurring series (reels, carousels, alumni spotlights).

4. Coordination and Training: Coordinate with the program and alumni teams, the Lahore and Karachi offices; obtain photo/video consent; train staff in basic content capture.

5. Archiving and Content Operations: Maintain a tagged archive of video and design assets and track equipment and software licenses; manage the content calendar and daily publishing.

Job Requirements:

Education:

Bachelor’s degree in mass communication, media studies, graphic design, visual communication, or a related discipline (Essential).

Experience:

• Minimum of 3 years of relevant professional experience in digital media with a focus on content production, photography, advertising, and communications (Essential).
• Hands-on experience in design or multimedia content creation (graphics, short-form video, photography) (Essential).
• Experience covering events in photo and video, including on-camera interviews (Essential).
• Share 3–5 links to original work (photography, video, graphics) showing measurable results such as reach, engagement, or audience growth, submitted with the application (Essential).
• Experience with a nonprofit or international organization (Desirable).

Technical Proficiency/ Skills:

• Proficiency in Adobe Premiere Pro, Photoshop, Lightroom, Canva, and mobile editing apps (Essential); basic motion graphics or audio editing (Desirable).
• Proven writing ability in English and Urdu, with excellent command of both languages (Essential).
• Familiarity with social media analytics and scheduling tools; proficiency in MS Office (Essential).
• Ability to manage multiple projects under deadlines (Essential).

Required Behavioral Competencies

Accountability: Takes full ownership of technical assets and project deadlines.

Adaptability: Remains flexible and composed in fast-paced environments, particularly during live events.

Collaboration: Works effectively with USEFP and EducationUSA Pakistan teams to ensure program success.

Service Orientation: Maintains a professional and helpful approach with all internal teams and external partners.

Innovation/Problem Solving: Proactively identifies challenges and develops practical, creative solutions to enhance program quality and operational efficiency.

Visual Storytelling: Communicates USEFP’s messages clearly and compellingly through photo, video, and design.

Analytical Thinking: Reviews how content performs and uses the results to improve future work.

Attention to Detail: Delivers accurate, polished, on-brand content, including captions, names, and credits.

Cultural Sensitivity: Produces content that is respectful and appropriate for diverse audiences in Pakistan and the United States.

Confidentiality and Integrity: Handles unpublished content, consent records, and sensitive information with discretion and professionalism.

General Provision

The duties and responsibilities outlined in this Job Description are not exhaustive and may evolve over time. The incumbent may be required to perform additional tasks and assume new responsibilities as deemed necessary by management, in alignment with the overall purpose of the position and the organizational requirements.

Security Clearance Requirements

Employment is contingent upon criminal and security background check.

Equal Employment Opportunity (EEO)

This organization provides equal opportunity and fair and equitable treatment in employment to all persons without regard to race, color, religion, sex, national origin, age, disability, political affiliation, or marital status.