The Communications Manager develops and implements comprehensive communication strategies, manages teams, creates high-quality content, oversees digital marketing and social media, builds media relations, engages stakeholders, and ensures consistent branding to enhance organizational visibility, advocacy, and impact.

1. Strategy

• Develop, update, and implement a comprehensive communication strategy aligned with organizational goals.
• Monitor and evaluate the effectiveness of communication initiatives and refine strategies accordingly.
• Align communication efforts with fundraising, advocacy, and programmatic priorities.

2. Team Management

• Lead, mentor, and manage the communications team, fostering collaboration and innovation.
• Develop growth plans and provide continuous feedback to team members.
• Conduct regular check-ins against KPIs and work plans.
• Lead annual performance appraisals, including goal setting and evaluations.
• Hold regular one-on-one meetings with program and functional leads.

3. Content Creation

• Develop compelling narratives that highlight organizational impact.
• Oversee high-quality content development for reports, press releases, blogs, newsletters, and social media.
• Supervise design and production of communication materials (brochures, videos, infographics).
• Ensure consistency in branding and messaging across all channels.

4. Digital Marketing & Social Media

• Manage the organization’s digital presence, including website, social media, and email campaigns.
• Develop and execute digital marketing strategies to increase engagement and reach.
• Monitor analytics and optimize performance based on insights.

5. Media Relations

• Build and maintain relationships with journalists and media outlets.
• Draft and disseminate press releases, media advisories, and op-eds.
• Act as spokesperson when required.

6. Stakeholder Engagement

• Collaborate with internal and external stakeholders to ensure alignment of messaging and initiatives.

Requirements

EEO & Non-Discrimination Statement:

Integrated into our shared values is LAS’s commitment to diversity and equal employment opportunity. All qualified applicants will receive consideration for employment regardless of sex, age, race, colour, creed, religion, disability, sexual orientation, gender identity, or any other characteristics or conduct protected by law. LAS is committed to being an inclusive organization where all people are treated fairly, recognized for their individuality, promoted based on performance and encouraged to strive to reach their full potential. We believe in understanding and respecting differences among all people. Every individual at LAS has an ongoing responsibility to respect and support a diverse environment.

Safeguarding & PSEA Commitment

Legal Aid Society (LAS) is committed to the prevention and protection from all forms of sexual exploitation and abuse (SEA). LAS explicitly prohibits its staff, associates, partners, consultants, or any other representatives associated with the delivery of its work from:

• Engaging in any form of sexual exploitation or abuse;
• Sexual activity with children (persons below the age of 18) irrespective of a mistaken belief of the age of the child which shall not amount to a defense;
• Exchange of money, employment, goods or services for sex, including sexual favors or other forms of humiliating, degrading or exploitative behavior, is prohibited. This includes any exchange of assistance that is due to beneficiaries of assistance;
• Sexual relationships between LAS staff and beneficiaries of assistance, since they are based on inherently unequal power dynamics, undermine the credibility and integrity of the work of LAS and are strongly discouraged.

Apply Now: https://www.las.org.pk/joinus/