Key Responsibilities:

Marketing:

• Assist in developing and executing integrated marketing campaigns to promote our brand and products.
• Conduct market research and competitor analysis to inform marketing strategies.
• Support email marketing initiatives, including designing templates and analyzing performance metrics.
• Coordinate promotional activities and events to enhance brand visibility and customer engagement.
• Collaborate with the team to monitor and report on the effectiveness of marketing campaigns.

Social Media Engagement:

• Develop and manage engaging content calendars across multiple social media platforms (Instagram, Facebook, Twitter, LinkedIn, etc.).
• Create engaging social media posts, stories, and visuals to increase follower engagement and brand presence.
• Actively engage with audiences on social media platforms, responding to comments, messages, and mentions.
• Track social media performance and provide regular reports on reach, engagement, and conversions.
• Collaborate with the team to design paid social media campaigns and influence marketing strategies.

Design:

• Create high-quality visual assets for both digital and print, including graphics, banners, and infographics, aligned with brand guidelines.
• Work with the communications team to develop promotional material and campaign visuals.
• Stay updated with the latest design trends and suggest fresh ideas to enhance our creative outputs.

Required Skills s Qualifications:

• Bachelor’s degree in marketing, Communications, or a related field.
• Proven experience (1-2 years) in marketing, social media management.
• Strong proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and other design tools.
• Experience with social media platforms and analytics tools.
• Knowledge of SEO, content marketing, and digital marketing strategies.
• Excellent communication and collaboration skills.
• A creative, proactive, and solution-driven mindset.
• Ability to manage multiple tasks and meet deadlines in a fast-paced environment.